Are You Maximising the Value of Your Auto Trader Package?
Your Auto Trader package is more than just access to the UK’s largest automotive marketplace—it’s a toolkit, packed with real-time insights, expert support, and cutting-edge digital tools, it’s built to drive your success.
But are you leveraging everything it has to offer? Here’s how you can unlock the full potential of your package
Smarter Pricing and Stock Management
Retail Check
Make data-driven decisions about pricing and stock with Retail Check. Gain real-time market insights to identify fast-selling vehicles using the Retail Rating metric, and optimise your purchasing strategy with Target Buy Price.
Retail Check also helps you analyse competitor stock, giving you detailed insights into pricing history, advert quality, and time on the market.
Valuations
Auto Trader’s data-driven valuations ensure your pricing is competitive and accurate. Trusted by 75% of retailers every month, these valuations are built on millions of market data points, offering real-time trends to guide your strategy. Our Trended Valuations take it a step further, providing predictive pricing insights up to six months in advance, helping you source, price, and sell more effectively.
Enhanced VIN Spec data
Save time and boost profit with VIN Spec data, which automatically adds manufacturer-sourced specifications to your adverts. Highlighting optional extras can increase profitability—on average by £361 per vehicle—while ensuring your listings are accurate and compelling.
Vehicle Moves
Vehicle Moves provides a fast, cost-effective logistics solution for retailers to move vehicles between locations, from auctions, or directly to consumers. Using a reverse auction platform, over 300 vetted and insured suppliers compete to offer the best price, saving retailers an average of £25 per move while ensuring quick delivery with 70% of vehicle moves being delivered within 3 days and 60% within 2 days, that’s 3 days faster than the closest competitor. With built-in proof of collection, delivery reports, and thorough inspections, Vehicle Moves offers reliability and peace of mind, making it a trusted choice for seamless vehicle transportation.
Bespoke Support to Drive Success
Dedicated Account Team
Your dedicated Auto Trader account team is here to help you achieve your business goals. With access to hundreds of data points and live market insights, they provide tailored advice to maximise your package and develop winning strategies.
Book a Forecourt Review
In just 15 minutes, a Forecourt Review offers actionable insights to optimise your performance. From understanding your local market to identifying areas of improvement, this quick consultation can help refine your strategy and drive results. In 2024, 3,152 of our retailers have created over 8,000 goals with our team, who are always available to provide ongoing support. This year alone, we’ve completed 190,324 interactions with our customers—averaging over 3,660 per week, that’s 732 per day, showing our team are always on hand to help retailers meet their goals.
Insights to Keep you Ahead
Market Insight
Stay ahead of market trends with AT Market Insight. This powerful tool delivers real-time data on vehicle supply, consumer demand, pricing trends, and days to sell—both locally and nationally. Use it to evaluate your performance, optimise inventory, and make informed decisions about future stock purchases.
AT Market Insight also helps you refine marketing efforts, promote the right brands, and reallocate vehicles to regions with stronger demand. With live market health updates, you can adapt quickly to changing conditions and make confident, strategic decisions.
Insight Clinics
Take your learning further with in-person Insight Clinics in Manchester, London, and Hemel Hempstead. These workshops combine your industry expertise with Auto Trader’s data to refine your strategy and help you hit your business targets.
Insight Academy
For flexible, self-paced learning, the Insight Academy offers free, bite-sized masterclasses covering every stage of the sales journey. With 3,746 hours of classes watched in 2024, these courses are designed to boost performance and profitability, from sourcing stock to enhancing the customer experience.
Webinars
Stay informed with Auto Trader’s bi-weekly webinars, offering updates on market trends, expert insights, and actionable advice. Available live or on demand, these sessions are designed to address real challenges faced by retailers. Have a topic in mind? Let us know!
In 2024, we’ve delivered valuable updates on market insights, pricing trends, supply and demand dynamics, and changes to consumer duty. With 30 webinars hosted, attended by 13,184 unique participants, you’ve engaged actively, asking 663 questions and watching a total of 951,456 minutes—equivalent to over 22 months of viewing time.
Unlock the Full Potential of Your Package
Auto Trader’s suite of tools, insights, and expert support are designed to help you succeed in a competitive market. From smarter pricing strategies and personalised guidance to powerful data-driven insights, your package is your key to thriving in 2025 and beyond.
