
Autotrader | Insight blog
Insights from the UK’s #1 automotive marketplace
12 product developments we’ve introduced in the last 12 months to make buying and selling vehicles easier
New fuel types, new brands, new ways to buy, and new ways to sell mean new opportunities. That’s why we’re always working to help you quickly adapt to and embrace these exciting opportunities. Here’s 12 product developments we’ve introduced over the last 12 months to make buying and selling easier.
Stay on top of pricing with the Retail Valuation and Price Position now in your Portal stock list
To help you react to the changing retail market as prices continue to move daily and adopt a vehicle-level pricing strategy, we’re adding our powerful Retail Valuation and price position to your stock list in Portal.
Easily glance through your stock to see which vehicles need repricing so you can price better, quicker and more efficiently to maximise margin and stay on top of the market.
Continuing to invest in bringing in-market buyers to your adverts
We’re committed to investing in powerful consumer marketing to bring in-market buyers to your adverts. We’ve reached buyers through nationwide advertising campaigns on TV, broadcast video on demand, as well as digital channels including YouTube, Facebook, and Snapchat, which has played a key role in being front-of-mind for young drivers.
Introducing the 15 minute Focus-Finder…what it is, why we’ve launched it and how you can benefit from it
The competition is fierce out there, and you want to find any edge you can. But in the busy, constantly changing market, it’s hard to find time to step back and look for ways to improve your performance. That’s why we’ve launched the 15 minute Focus-Finder…
Our latest analysis of used car prices
Discover our latest analysis of used car prices and whether we are seeing the cost of living crisis impacting buyer demand.
Reading through the news headlines
There’s been a lot of negative stories in the press about the state of the UK car market. But what is the truth behind these headlines and what is the data telling us about the UK car market?
An update from our CEO
In his latest update, our CEO Nathan Coe shares our views on the market including what impact we are seeing from the cost of living crisis.
Confidence is key as used car market outlook remains stable
Discover our latest analysis of used car prices along with our outlook for the used car market.
We have announced our Highly Rated retailers for 2022
Discover the details of our Highly Rated 2022 awards and what to do if you are one of this year’s Highly Rated cohort.
The latest on used car prices
Discover our latest analysis of used car prices and whether we are seeing softening in pricing.
Are we doing enough to engage female buyers?
Discover how women currently perceive the car buying journey and what you can do to increase engagement with female buyers.
Diagnosing the health of the automotive market
It’s been a rather turbulent time for the automotive market, with the last few years seeing a plethora of highs and lows bought on by the pandemic, war in Ukraine and now a cost-of-living crisis.
With the market in such a state of flex, it’s more important than ever to keep your eyes on the state of the market and to understand the factors that determine how “healthy” the market currently is.
What did we learn at the Auto Trader New Car Awards 2022?
On the 9th June 2022 we announced the winners of the Auto Trader New Car Awards 2022, our annual celebration of the very best new cars on offer right now as chosen by the people who matter most, their owners.
Over 156,500 owners took part in this year’s survey, telling us exactly what they think of their car and how well it suits their lifestyle. We shared some of what we found along with our latest new car market insights at last week’s awards, and you can read some of the highlights right here.
Our latest analysis of used car prices
Are used car prices falling? Find out in our latest market analysis.
How Global Moto uses data and insight to give them a competitive advantage
Keeping on top of the market and knowing how to react to different conditions can be hard. Market Insight makes that easier by presenting you with supply and demand trends, as well as average market prices. We spoke to the team at Global Moto to find out how they use the tool to improve their business processes.
Seven top tips for succeeding during these challenging market dynamics
We share seven top tips curated by our team of experts that are designed to help you succeed through these challenging market dynamics.
How the Office for National Statistics is utilising our data
Find out how the Office for National Statistics are utilising our data to make its official measures of inflation more robust.