Autotrader | Insight blog

Insights from the UK’s #1 automotive marketplace

Jamie Muir Jamie Muir

The new car market’s loss will be the used car market’s gain

The latest figures from the SMMT (Society of Motor Manufacturers and Traders) show that new car transactions dropped 22% year-on-year in August 2021. But despite this drop, our Commercial Director Ian Plummer believes there are still reasons to be confident in the market and that the shortfall in new car registrations presents a huge opportunity for the used car market. Here’s what he had to say.

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Jamie Muir Jamie Muir

Why we’re giving consumers £100 extra when they trade in a vehicle

We’re set to unlock even more consumer sourced stock for retailers by providing consumers with a £100 extra cash incentive for any vehicle part-exchanged with a retailer using  Guaranteed Part-Exchange service or sold through its consumer facing Instant Cash Offer platform.

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Jamie Muir Jamie Muir

How we’re unlocking more stock for you

In this week’s webinar, Marc Thornborough caught up with our CEO, Nathan Coe, to share our plans to help retailers maximise their online sales and explain a recent announcement to help unlock more stock for our customers.

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Jamie Muir Jamie Muir

The secrets to becoming an award winning retailer

Each year we run a comprehensive analysis of the UK’s 13,500 retailers to determine who are the best of the best and the winners of the year’s Auto Trader Retailer Awards.

So, what did we find through the process and more importantly what do you need to do to become an award-winning retailer? Read on to find out.

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Amy Pomeroy Amy Pomeroy

The rise of the “recreation van”

With more and more private and personal buyers searching Auto Trader for a van, it’s become more important for van retailers to ensure their adverts are tailored to these types of buyers.

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Amy Pomeroy Amy Pomeroy

6 steps to sell a van fast on Auto Trader

As part of the ‘Sell a Vehicle’ project, a team of our graduates were given the task to source, price, advertise and sell a used van. Here they share their experience and some of their tips for how to sell a van on Auto Trader fast…

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Amy Pomeroy Amy Pomeroy

Bikes selling faster than ever

It is getting even faster to sell a bike on Auto Trader, as the median selling duration is now only 24 days, down from 73 days last year.

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Amy Pomeroy Amy Pomeroy

Five rookie graduates take on a bike selling challenge and here’s what happened

This year’s Auto Trader Graduate Sell a Vehicle project included an exciting new addition, Bikes! Working with the Auto Trader platform, a generous new budget of £11,500, and alongside our appointed bike dealer Ritebike; our team of 5 eager early careers employees were given 45 days and tasked with sourcing, advertising, and selling a motorcycle.

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Jamie Muir Jamie Muir

How you could be missing out on £8,757 of profit on your forecourt

Consumer demand is at some of the highest levels we’ve ever seen with many retailers reporting that May and June have been exceptionally strong sales months. But whilst demand remains strong, you could be missing out on extra profit from each sale you make.

In this blog, we’ll reveal exactly what you need to do to ensure your maximising the profit on your forecourt as well as explore whether high priced cars on Auto Trader sell.

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Jamie Muir Jamie Muir

Who is the new car buyer?

With many car buyers now on the hunt for their next new car, we reveal exactly who the new car buyer is.

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Amy Pomeroy Amy Pomeroy

Pricing and sourcing in the current van market

How are van retailers coping with the increased demand, the shortage in supply, increased pricing and uncertainty of the future of the market? We spoke to one independent and one franchise retailer to get their thoughts.

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Jamie Muir Jamie Muir

How Luscombe’s Leeds are retailing smarter

Last week saw the last of UK forecourts reopening, and for Luscombes of Leed’s it proved to be a record week, with last week’s performance being 40% higher than their previous record.

To find out what has contributed to such a successful forecourt reopening and what learnings they have taken from lockdown, Marc Thornborough hosted a Q&A with Sam Luscombe and you can find out what they said here.

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John Hogan John Hogan

Why bringing the forecourt experience online will save you time and money

There are three key reasons why retailers must bring the forecourt experience online in today’s market. Firstly It will help you to sell more cars by reaching a bigger audience. It’s more time-efficient than traditional sales and you can save money by adapting to a digital-first approach. We explore why and how in our latest blog.

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