Autotrader | Insight blog

Insights from the UK’s #1 automotive marketplace

John Hogan John Hogan

An observation of the first week back: How was it for you?

On opening day in England at the beginning of June leads across our platform were up 108% YoY. Retailers for the most part are telling me that they are now experiencing the results of pent up demand, that had built up over the period dealers were forced to closed.

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Amy Pomeroy Amy Pomeroy

UK set for Summer staycations in 2020

From recent audience figures across our motorhome and caravan sites, it’s clear there is pent up demand and engaged buyers actively looking for their next leisure vehicle, driven by a need to feel safer whilst holidaying this year.

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Jamie Muir Jamie Muir

Highly Rated 2020

Dealer Reviews are a great way for retailers to build trust up with potential car buyers, and showcase your excellent customer service with potential buyers. This is why we created our Highly Rated Award. The Award recognises those retailers who are delivering the very best in customer service, according to their customers and we’re getting set to award this years winner.

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Guest User Guest User

A Q&A with Chorley Group director, Adam Turner

In this week’s webinar, Marc was joined by Adam Turner, Sales and Marketing Director of Chorley Group, a multi-franchise dealership based across the North West. Find out what Adam and his team at Chorley Group are doing in order to get retail ready.

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Guest User Guest User

Making Auto Trader work harder for you

Everything we do is designed to make buying easier, connecting the right buyers to the right vehicles as quickly and easily as possible. Read more about some major changes we’re making to improve buyers engagement with your adverts.

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Auto Trader Auto Trader

Continued Retailer Support from Auto Trader

We remain committed to doing the right thing to support you and the wider automotive industry. With clarity from the government that retailer forecourts in England now able to re-open on 1st June and clear buyers quickly returning to Auto Trader, the next phase of our support is focussed on helping you to sell as many vehicles as possible.

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John Hogan John Hogan

What can retailers expect when lockdown restrictions are lifted?

In recent weeks Auto Trader have been monitoring the recovery of international markets to bring you insights on what to expect when lockdown restrictions are lifted. Read the blog to discover how these learnings can support your business and what steps you can take to a quicker a recovery.

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Auto Trader Auto Trader

Why it’s essential to reset your goals and strategies now

The retail landscape has changed, and consumer behaviour has shifted significantly. 76% of consumers are concerned about visiting dealerships due to COVID-19 fears. Whatever your goals, ambitions, strategies and challenges were before COVID-19, its highly likely the goalposts will have moved significantly, and need to be revisited to make sure they’re still relevant for the new marketplace we’re all operating in.

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Guest User Guest User

What’s happening with sourcing? Q&A with Dealer Auction CEO

Our webinar host, Stu Leatherbarrow, caught up with Le Etta Pearce, CEO of Dealer Auction, to discuss her unique view of the wholesale and auction marketplace. In this Q&A, Le Etta shares insight into the activity she has seen across the wholesale sector and what to look out for in the coming months.

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Guest User Guest User

Used car values vital to successful restart of car sales

Retailers have been patient and pragmatic on pricing during the lockdown. Whilst prices are still being corrected, adjustments haven't been made as often, or by as many retailers. Learn why maintaining price stability is key to restarting car sales.

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Jamie Muir Jamie Muir

Guest post | Getting retail ready

Browns Autos’ Josh Clayman shares how he first reacted to COVID-19 and the lockdown, and how he’s getting his business retail ready.

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