
Autotrader | Insight blog
Insights from the UK’s #1 automotive marketplace
An update from our CEO, Nathan Coe
As we near the end of 2022 and start to look towards 2023, our CEO Nathan Coe shares some of his thoughts on the market and what you can expect from us in the months ahead.
Our latest analysis of used car prices - October
Our latest analysis of used car prices for October 2022.
The end of the tyre kicker?
Our latest consumer research suggests the traditional ‘tyre kicker’ may soon be a thing of the past as most of today’s car buyers are not only arriving at forecourts ready to purchase, they’re ready to do so on their first visit.
Building trust online between buyers and sellers
Our latest blog post takes you through some improvements we’ll soon be making to both full page ads and the way your reviews are surfaced to potential buyers.
What did we learn at the Auto Trader Retailer Awards 2022?
On the 12th October we came together to celebrate the very best of our industry at the Auto Trader Retailer Awards 2022.
We revealed this year’s winners and shared our latest market insights including exactly what we found in our extensive mystery shopping campaign.
So, what did we learn at this year’s awards about our industry?
Auto Trader partners with Automotive Transformation Group to bring real-time data benefits to retailers
At a time when data is more critical to success than ever, Automotive Transformation Group has integrated its NetDirector® SalesMaster product with Auto Trader Connect. The partnership will give Automotive Transformation Group's customers access to Auto Trader’s market-leading taxonomy and valuations data within the popular inventory management system.
Why “eating your own dog food” will help you sell more vehicles
Brilliant advertising will always be one of, if not the most effective levers for driving sales. It makes you stand out from the crowd and builds trust. Get it right, and your sales will flow like a well-oiled machine. Neglect it, and you’ll find yourself constantly fighting an uphill battle. To help you beat your competition and sell more vehicles, it might be time to eat your own dog food…
Our latest analysis of used car prices - September
Our latest analysis of used car prices over September 2022.
Auto Trader makes its valuation data available to all retailers to maximise margin potential of every sale
At a time when accuracy and efficiency is more important than ever to safeguard margins, Auto Trader is introducing the next iteration of its retailer solution, Auto Trader Connect, incorporating its award-winning market valuations. This new phase will seamlessly integrate the industry’s most accurate pricing data into retailers’ existing processes and systems, enabling them to buy and price their stock with confidence, whilst maximising the profit potential of every sale.
An update from our CEO
In his latest update, Nathan shares his thoughts on the market and makes sure you’re aware of how the teams here at Auto Trader can support you.
The ultimate guide to retailing electric vehicles
If you’ve never sold an electric vehicle or you’re just starting to get to grips with EV’s then this guide is for you. And if you’re sceptical about EV’s, we hope this guide challenges you to reframe your attitude towards EV’s. After all, they are the past, present and future of automotive.
12 product developments we’ve introduced in the last 12 months to make buying and selling vehicles easier
New fuel types, new brands, new ways to buy, and new ways to sell mean new opportunities. That’s why we’re always working to help you quickly adapt to and embrace these exciting opportunities. Here’s 12 product developments we’ve introduced over the last 12 months to make buying and selling easier.
Stay on top of pricing with the Retail Valuation and Price Position now in your Portal stock list
To help you react to the changing retail market as prices continue to move daily and adopt a vehicle-level pricing strategy, we’re adding our powerful Retail Valuation and price position to your stock list in Portal.
Easily glance through your stock to see which vehicles need repricing so you can price better, quicker and more efficiently to maximise margin and stay on top of the market.
Continuing to invest in bringing in-market buyers to your adverts
We’re committed to investing in powerful consumer marketing to bring in-market buyers to your adverts. We’ve reached buyers through nationwide advertising campaigns on TV, broadcast video on demand, as well as digital channels including YouTube, Facebook, and Snapchat, which has played a key role in being front-of-mind for young drivers.
Introducing the 15 minute Focus-Finder…what it is, why we’ve launched it and how you can benefit from it
The competition is fierce out there, and you want to find any edge you can. But in the busy, constantly changing market, it’s hard to find time to step back and look for ways to improve your performance. That’s why we’ve launched the 15 minute Focus-Finder…
Our latest analysis of used car prices
Discover our latest analysis of used car prices and whether we are seeing the cost of living crisis impacting buyer demand.