Auto Trader | Insight blog

Insights from the UK’s #1 automotive marketplace

Amy Pomeroy Amy Pomeroy

How Global Moto uses data and insight to give them a competitive advantage

Keeping on top of the market and knowing how to react to different conditions can be hard. Market Insight makes that easier by presenting you with supply and demand trends, as well as average market prices. We spoke to the team at Global Moto to find out how they use the tool to improve their business processes.

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Amy Pomeroy Amy Pomeroy

Could electric bike demand be impacted by fuel prices?

Although an infantile market, electric bike interest is growing rapidly. Could it be that rocketing fuel prices and the implications of the potential fuel crisis are bringing it to the front of people's minds whilst people search for a more economical vehicle?

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Amy Pomeroy Amy Pomeroy

What's the impact of low consumer confidence on the bike market?

Once again, we are seeing world events having an impact on many markets, and the GfK consumer confidence index continues to drop as the cost of living continues to rise. However, this drop is much more dramatic than the confidence we’ve seen on Auto Trader Bikes…

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Amy Pomeroy Amy Pomeroy

The rise of the “recreation van”

With more and more private and personal buyers searching Auto Trader for a van, it’s become more important for van retailers to ensure their adverts are tailored to these types of buyers.

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Amy Pomeroy Amy Pomeroy

6 steps to sell a van fast on Auto Trader

As part of the ‘Sell a Vehicle’ project, a team of our graduates were given the task to source, price, advertise and sell a used van. Here they share their experience and some of their tips for how to sell a van on Auto Trader fast…

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Amy Pomeroy Amy Pomeroy

Bikes selling faster than ever

It is getting even faster to sell a bike on Auto Trader, as the median selling duration is now only 24 days, down from 73 days last year.

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Amy Pomeroy Amy Pomeroy

Five rookie graduates take on a bike selling challenge and here’s what happened

This year’s Auto Trader Graduate Sell a Vehicle project included an exciting new addition, Bikes! Working with the Auto Trader platform, a generous new budget of £11,500, and alongside our appointed bike dealer Ritebike; our team of 5 eager early careers employees were given 45 days and tasked with sourcing, advertising, and selling a motorcycle.

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Amy Pomeroy Amy Pomeroy

Pricing and sourcing in the current van market

How are van retailers coping with the increased demand, the shortage in supply, increased pricing and uncertainty of the future of the market? We spoke to one independent and one franchise retailer to get their thoughts.

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Amy Pomeroy Amy Pomeroy

A strong start to 2021 for vans

Although 2021 hasn’t started the way we would have hoped, we’re still seeing high demand for vans, with January audience so far being up 39% versus the same time last year, and leads still 71% ahead.

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